America’s Infatuation with Cell Phones

More and more people are “cutting the cord” to their landlines, relying on cell phones exclusively. According to the International Association for the Wireless Telecommunications Industry (CTIA), 89% of American households have wireless service, with about 20% only using wireless. The wireless industry as a whole is a $151.2 billion industry annually, with 276.6 million wireless subscribers in the United States as of June 2009. Mobile phones have increasingly become a vital part of our lives. Looking back, it is hard to imagine life without our trusty cell phones.

As our lives are increasingly complex, our cell phones are evolving to keep up with our fast-paced lives. Americans use an estimated 2.23 trillion minutes a year and send more than 1.36 trillion SMS messages, according to the CTIA. The bar is raised with each new phone that comes out. Consumers are progressively expecting more advanced features to come standard on their phones.

In the past year, the cell phone industry’s innovations and offerings have embraced a far wider range of eco-friendly options. Nearly half of consumers in the market for cell phones would choose one that is considered green, according to a poll conducted by ABI Research. However, only 7% of respondents said that they'd pay a premium to have a green phone. And if price, features, and performance were equal, 40% of respondents would purchase a green handset. GreenCells offers this green alternative to the never ending creation of cell phones – and does it at a great value so consumers can be both smart and green, getting the latest models for far less.